![](/images/01-Primary_Logo_Final.png)
Primary Logo
The primary logo for The Water Institute of the Gulf should always be used when full-color digital printing options are available as long as the logo stands without significant contrasting elements behind it.
DOWNLOAD PRIMARY LOGO DOWNLOAD BRAND ASSETS PDF![](/images/02-Primary_Logo_Final_darkbg.png)
Dark Background Logo Variation
This logo variation is recommended when the logo is placed on top of an image that would interfere with its legibility, or can be used as a stylistic choice.
DOWNLOAD DARK BACKGROUND LOGO![](/images/04-Primary_Logo_Final_one-color-white.png)
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One-Color Logo Variation
The one-color variation should be used when the logo is produced as a tertiary element, or is produced on a small scale that does not justify full-color options. The logo should be placed on a background that gives enough contrast between the logo and the background.